Web Design
Website Design & Development with AI-Powered Efficiency
In today’s fast-paced digital landscape, having a seamless, visually engaging, and functional website is essential for any business. At Jen Graeff LLC, I leverage cutting-edge AI technologies to streamline the website design and development process, delivering high-quality websites faster and more efficiently than traditional methods.
What I Offer:
I offer creative and strategic digital solutions for brands, founders, and creatives who want their online presence to feel intentional, human, and effective. Every project is collaborative, detail-driven, and designed to support real business goals, not just good aesthetics.
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I design clean, intuitive websites that reflect your brand’s personality while guiding visitors toward action. From structure and layout to visuals and messaging, I focus on clarity, flow, and a polished user experience that feels aligned with your values and goals.
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I specialize in Squarespace websites from full builds to thoughtful refreshes. This includes page structure, navigation, content organization, and design refinements that make your site easier to use, easier to update, and easier for clients to understand.
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I help shape the words and content that live on your site: homepage messaging, service descriptions, page flow, and calls to action. My approach blends storytelling with clarity so your message feels authentic, confident, and approachable.
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With years of experience working alongside influencers and brands, I help guide collaboration strategy, content direction, and campaign execution. This includes selecting the right creators, shaping deliverables, and ensuring everything feels on-brand and intentional.
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Using AI-driven SEO tools like SurferSEO and Frase, I make sure your website is optimized for search engines from day one. This means your website will not only look good but will also rank higher, driving more traffic and potential customers to your business.
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I specialize in eCommerce solutions that utilize platforms like Shopify, WooCommerce, and more. With AI-enhanced tools for product listings and customer analytics, I can help you create an online store that drives sales and improves user experience.
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User experience is at the heart of every successful website. Using AI tools like MidJourney and Figma, I deliver dynamic, user-friendly designs that cater to your target audience, ensuring they stay on your site longer and convert into customers.
My Approach
I offer comprehensive web design and development services tailored to meet the unique needs of your business. With a focus on creating visually appealing and highly functional websites, I ensure your online presence stands out and delivers exceptional user experiences.
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Tailored Aesthetics: Design websites that reflect your brand’s identity and values, ensuring a cohesive and attractive visual presence.
User Experience (UX): Develop intuitive navigation and layout to enhance user engagement and satisfaction.
Responsive Design: Create mobile-friendly websites that look great on any device, from desktops to smartphones.
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Front-End Development: Implement the latest technologies to build interactive and visually appealing front-end designs.
Back-End Development: Develop robust back-end solutions that support website functionality, including databases and server-side logic.
E-Commerce Integration: Set up secure and efficient online stores, integrating payment gateways and shopping carts to boost your sales.
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Search Engine Optimization: Optimize your website to improve search engine rankings and drive organic traffic.
Keyword Strategy: Research and implement effective keywords to enhance visibility and reach.
On-Page and Off-Page SEO: Apply best practices for on-page elements and build backlinks to strengthen your site’s authority.
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Regular Updates: Ensure your website remains secure and up-to-date with the latest features and technologies.
Technical Support: Offer ongoing support to address any issues or changes needed, ensuring your website runs smoothly.
Performance Monitoring: Track website performance and make necessary adjustments to improve loading speed and user experience.
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Graphic Design: Create custom graphics and visuals that enhance your website’s aesthetics and branding.
Photography and Videography: Produce high-quality media content to showcase your products or services effectively.
Animation and Interactive Elements: Integrate animations and interactive features to engage visitors and add dynamic elements to your site.
Client Experiences
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![A modern black and gray Eames-style lounge chair in a room with gray walls and flooring, overlaid with the number 61 in a white circle and the text "MID-CENTURY MODERN" on the left side. On the right side, there is text that says "Welcome" with a subtitle "Vintage Furniture for your modern home."]()
Working with Jen transformed Circa61 Furniture. With a struggling storefront both before and during the pandemic, Jen guided us to shift online. Her expertise in product imagery and pricing strategy was pivotal. Since launching our website, we've sold nearly 400 pieces, saving on space costs and boosting profits. Jen's dedication to our brand and online visibility has been transformative. I highly recommend her services to elevate your online presence and sales.
John Raftery
Founder / Owner
Circa61 Furniture -
![A smartphone displaying a robotic hand reaching towards the camera, with text on the left that says, "3D motion capture in the palm of your hands," and the company's logo, AI Think Tank, at the top.]()
Jen’s contribution to AI Think Tank was indispensable. She not only developed our brand identity but also created cohesive marketing materials that truly reflected our innovative spirit. From designing our professional letterhead and email signature blocks to capturing impressive headshots for our team, Jen ensured every detail aligned with our vision. Her creativity and attention to detail were evident in every aspect of her work. Thanks to her efforts, we now present a unified and professional image across all communications and platforms. I highly recommend Jennifer for her exceptional skills in branding and visual identity.
Mike Kennewick,
CEO & Founder
AI Thinktank -
![Laptop and smartphone displaying a website for Nancy Lea Yoga, with the main heading 'Seattle based yoga instructor' and an image of a woman smiling and holding a yoga mat in a studio.]()
Jen's rebranding of Nancy Lea Yoga was truly transformative. She redesigned our website with a fresh, inviting look that perfectly reflects our wellness philosophy. Her attention to detail and understanding of our vision made the process seamless and enjoyable. Since the rebrand, we've received rave reviews from clients for the user-friendly design. Jennifer's expertise elevated our online presence and strengthened our community connection. I highly recommend her for anyone looking to enhance their brand.
Nancy Lea,
Founder of Nancy Lea Yoga
Benefits of AI in Website Development:
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AI accelerates every step of the process, from design to development, meaning your site is launched in record time.
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AI tools allow me to analyze user behavior and tailor your website’s design to maximize user engagement and satisfaction.
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By reducing the time and resources needed, AI helps keep costs down while still delivering top-tier results
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With AI's ability to analyze data in real time, your website can continuously improve based on performance insights